Acosta Sales & Marketing Account Director in Chicago, Illinois
At Mosaic Shopper, North America’s only Purchase Design agency, we spend a lot of time in store deconstructing the category, channel and brand to derive insights from what the shopper really sees and does within the purchase environment. Combined with our retail communication and design principles, retailer intelligence and execution through Acosta Sales we are an unmatched integrated sales and marketing agency delivering on insights to execution. We are looking for different thinkers and sensemakers to join our growing team as we tackle the next generation of shopper marketing, something we call Purchase Design. Find out more at www.mosaic.com
Participate in recruiting and retaining of a portfolio of strong revenue-generating clients for Mosaic Shopper.
Will be a key lead in the coordination of New Business Development and New Business Pitches for the shopper division of Mosaic.
Will help to identify key prospects along with Senior team.
Will help to track and keep the Senior leaders informed and on task for New Business Development and New Business Pitches.
Key lead for new client Request for Information (RFI) response, documentation and decks.
Work in partnership with our Experiential and Digital divisions, as well as, our Canadian arm for North American synergy and alignment.
Participation on agency pitches across strategy, ideation, deck development and selling.
Serve as primary contact for coordination of new business strategic development, creative development, media plans and tactical execution (may include merchandising and other retail objectives) for client’s brand(s) as they relateto shoppermarketing efforts.
Serve as the primary point of contact to for new Mosaic Shopper clients as they are being on boarded to client service teams inside the agency.
Collaborate with senior team for the communication, presentation and creation of promotional campaigns that meet client’s sales and marketing objectives on new business.
Support corporate platform initiatives. Interact with clients and retailers to activate profitable platform events.
Serve as a marketing expert and integrate with sales team to help deliver sales volume number by leveraging ownable marketing platforms.
Management of the agency credentials presentation(s), including changes and optimization.
Management and development of case studies for credentials. Work with client service team to optimize cases for credentials purposes.
Develop and maintain a process for New Business prospects and opportunities.
Track the financial efficiencies of business development from a resources utilization standpoint to budget.
Pro-actively seek opportunities for Mosaic Shopper through the selling of services to prospective clients.
Build relationships with all marketing functions and appropriate sales and headquarter functions of clients. This includes visits to client headquarters and participation in marketing planning meetings (when applicable).
Be responsible for necessary research and direct team to gather information relevant to potential and existing clients (based on initial meetings) and act as a liaison between the Acosta Sales and Mosaic Shopper by discussing the intended accomplishments of the project.
Communicate all estimated costs associated with project to internal team.
Update projects and campaigns on official Mosaic Shopper Scorecard. Submit Scorecard monthly.
Log time on billable hourly projects on Workamajig.
Assure that all legal regulations (if applicable) are followed through proper communication with legal counsel.
Participate in brainstorming sessions by contributing/generating ideas/concepts to meet client’s objectives.
Prepare pitch responsibility lists and status reports for each project.
Supervise the development, design and production of the pitch materials.
Confirm all elements of pitch are being executed at all levels.
When applicable manage vendors: i.e. creative personnel, printers, sampling companies, premium suppliers, etc.
Communicate pitch recaps to all team members and clients.
Communicate/recommend solutions to consumer marketing issues to Team Leader, Divisional EVP, and General Managers.
Build Mosaic Shopper corporate events as needed to create new opportunities for credentials.
When needed, secure consumer research (such as Spectra) and category analysis (Asset Knowledge Suite) to support or validate pitch plans. Coordinate analysis through the Director of Category Management and/or Sr. Category Development Managers. This may include analysis of spending versus incremental sales volume, client Scorecards, category, brand and account information, syndicated data reports.
Uphold and promote core Mosaic values: Teamwork, Creativity, Trustworthiness, Integrity, Accountability, Enthusiasm and Fun.
May travel up to 25% of time.
Bachelor’s degree in advertising, marketing, or related field.
Minimum 8 to 10 years agency experience in retail or consumer packaged goods preferred.
Research/analysis experience a plus.
Self-motivated; self starter; strong leadership and management ability
Strong presentation skills, speaking ability and interpersonal skills.
Thorough understanding of core advertising, marketing, shopper and digital functions: creative developments, brand management, media buying, post promotional analysis, financial ramifications.
Manufacturer, Advertising Agency, and Shopper Agency understanding of roles and functions.
Be able to prioritize multiple demands (retailer, manufacturer, Acosta) simultaneously.
Proven analytical ability with strong attention to detail.
Assertive, creative, team player and proven sense of urgency.
Proficiency with computers including in-depth knowledge of Microsoft suite of products, especially PowerPoint, Excel, Word, and a working knowledge of Adobe Acrobat, Photo Shop, etc.
Prefer having experience working with programs at retail.
Mosaic Shopper is an Equal Opportunity Employer
Job ID 2016-114531
Work City Chicago
Work State US - IL - Chicago
Position Type Regular Full-Time
Work Zip 60607
Starting average hours per week 37.5 +